Evoke Names James Tsuyuki as Chief Technology Officer
With the promotion of James Tsuyuki to the role of Chief Technology Officer (CTO), Evoke proudly re-enforces its digital roots and prepares for future growth. One of the earliest employees to join Evoke, Tsuyuki has been the driving force behind the agency’s successful inhouse technology teams for the last 12 years, creating one of the most well-regarded and versatile platform-agnostic technology groups in the industry.
“Our legacy as a digital-first agency, and our exponential growth from those roots would never have been possible without James’ passion, his leadership, and his entrepreneurial mindset—I’ve been lucky to have such a trusted business partner and confidence-inspiring technology leader with me since so early on and I look forward to James having an even broader remit and impact on the group,” stated CEO & Founder Reid Connolly.
No stranger to leadership and innovation, Tsuyuki founded and ran a Web development company for 10 years prior to joining Evoke, establishing best-in-class systems and commercial standards since the early dot-com days. His tenure at Evoke has been characterized with the ability to continually instill confidence in clients with the highest level of service; and to empower teams to push for better, more effective solutions. In his new role, Tsuyuki will work closely with the agency’s Executive Leadership Team across offices to scale best practices and advance continued innovation within Evoke’s technology offering.
“With tech, particularly in healthcare, you need to stay nimble and grounded to be successful. It’s not enough to know about the newest, shiniest advancements, you need to take the time to discover what clients actually need and define solutions that integrate, evolve, and allow for future growth,” Tsuyuki explains. “No other agency offers the depth of tech expertise that we do—we’re tech agnostic, and can literally build off any system or platform. The only question becomes: How do we customize the perfect solutions for our clients—and solve problems they didn’t even know they had yet?”
Evoke (www.evokegroup.com) is a leading marketing, media, and communications agency bound by a common purpose: Health More Human™. With offices in New York, Philadelphia, San Francisco, London, Princeton, Chicago, Los Angeles, Singapore, and Dubai, the group of 600+ employees is working with 18 of the top 20 pharmaceutical companies worldwide.
Evoke is part of Huntsworth plc (HNT:LSE) (www.huntsworth.com), an international healthcare and communications group. The group’s principal areas of focus are marketing, medical, and immersive communication services to healthcare clients, which are primarily large- and mid-sized pharmaceutical and biotech companies. It also has a smaller communications group, which provides a range of communication and advisory services, including strategic communications, public affairs, investor relations, and consumer marketing.